The Wonderful World of Liquor!

Over the years I have worked at a variety of Liquor distributorships along with my families own liquor store.  What I have consistently found to be one of the major focuses in each company was the stress on how the supply chain functioned. Take for example my current  employer Wirtz Beverage Co. where they are constantly looking for  low cost strategies that has the optimal amount of efficiency by using supply chain managers along with meetings every Friday to review efficiency. Currently I am working with various parts of management so that we may be able to provide stores we supply to with a new website providing purchase history, and the ability to buy direct form the site itself. We hope this will be able to take pressure of sale representatives who visit stores, thus saving time and mistakes that happen from time to time in hand written order taking.

 

 

Previous to working at Wirtz I had the privilege of working with Anheuser-Bush during there transition stages of there new supply chain project . Working on integrating a logistics program the company was able to get a more sound end to end inventory management along with the proper resource equipment needed for the large orders being placed each and every day . With the new program the company was able to integrate it with material handling automation equipment and wireless data capture which gave  real time update from distribution facilities. Even within my parents store I have noticed that they are always searching for new ways to improve inventory count/ supply. Just like Anheuser-Bush they decided to add in a digital logistic program which allows them to track inventory movement. What this ends up being is actually the last step of supply chain, where the data found not only improves the stores understanding of material consumed but will also help the distributors understand what is a necessity to supply and was is not.

In the end what I have learned is that supply management is the backbone to a successful liquor distributor, cutting cost and efficiently providing products. But the real question is, how will technology make supply chain management reach new heights?


Training is the Key to Success!!!

I currently work in a sales posititon at a jewlery store, I started with them in late November.  When I started there it was a very busy season because of all the holidays, so I barely recieved any training.  This company is all about numbers and reaching goals, which is understandable because in order to be successful you need to have goals established.

During the holiday season reaching my goal was not an issue, we were so busy we barely had time to even breath!  I did learn a lot about the product while going through the madness of the holidays, but I still was not 100% on everything.  After the holidays were over the traffic became slow and sales were down.  At this point reaching my goal was a large obstacle and I started to get very stressed out because I have a high expectation of myself in the workplace, which I was not reaching, and my manager was getting on me for not reaching my goals.

After many approaches and talks with my boss we finally came to the conclusion that she did not give me the proper training, which was getting in the way of me reaching my highest potential.  We were so busy during the holidays, she forgot to have me do several training modules that help enhance product knowledge.  Thankfully, my manager realized that it was not all my fault that I was not meeting the companies expectations.  The company also put together a training class for new employees which helped me learn more about the product and the company.

It is hard to adjust to a new job, especially when you are not properly trained.  I am now doing well with the company and reaching my goals weekly, which drives me to do more!  Having the right manager and support means everything.

What are some ways companies can ensure their employees recieve the proper training?  Have you ever been in a situation like this?

 

Mass Customization-Good or Bad?

Custom made goods are becoming more popular every day. People find a lot of joy and meaning when they are able to make their good unique and stand out from everyone else.  When it comes to customization many things can go wrong. It is very important to keep attention to detail and what the customer wants.

Mass Customization focuses on:

Imaginative and fast product design
Rapid process design
Tightly controlled inventory management
Tight Schedules
Responsive supply chain partners

While looking at the NFL website. I decided to see what their process of custom made NFL Jerseys is.
There are a ton of different choices. First, you start off with the NFL team that your jersey will represent. Pretty basic step of the customization process, however, the next steps become more complicated.
 

At this point of the process, the customer starts paying more attention to detail such as:
Color
Size
Design
Unique Name
# of the Jersey
Make of the Jersey

At this point the customer is responsible for the spelling and other details. One key thing to keep in mind when it comes to customization, if something is misspelled or done incorrectly, the products value will drop dramatically. No one else will want someone’s personal Jersey. It has no sentimental value to them.

NFL shop offers Jersey to everyone, kids, adults, men and women. Their customization process and facility must be operating and functional to perfection. NFL Jerseys do not come cheap. A basic Jersey with no customization can start at $100 and after full customization you might end up with a shopping cart of $400.

There isn’t much of repetition in this process. The letters and numbers are the most changing variable here.

My number one question was pertaining their return policy. At first  it was very basic just like any online clothing store, however, they had a exception link to click on to review their entire return policy. It read the following:

“All sales are final for customized products and autographed collectibles. These items cannot be returned. If an error occurred in your order process or packaging, please contact a Customer Service Specialist at 1.877.NFL.SHOP (1-877-635-7467).” NFL.com
With any product custom made and built, you will see the same return policy. This is the only downfall of the entire customization process. If you do not like what you have personalized, well too bad, you are paying for it anyway.

Do you think Mass customizations is better for the consumers or the firms?  Do you think mass customization is worth the extra money?

Ethical Management

Have you ever been in a situation that made you guess your ethical belifs?  When we had our paper puppet class activity we all witnessed unethical behaviors.  I have personally been in situations that have put me in a position to make a decision on where the line is being crossed. 

 I once worked for an employer who crossed the line, in my opinion.  The negative behavior was not necessarily being put on me, but on someone  else.  I was a witness to a manager not treating an employee very well.   I was put in a spot, let this situation keep going the way it was or address it myself?  The worker was an older woman and did not move as quickly as the rest of us, and my boss took it out on her.  She put her down in front of employees and customers, but she needed the job so badly she was too scared to speak up.  Eventually I could no longer witness the unethical behavior, so I called Human Resources and reported the incident. 

I feel that part of managing is being able to coach your team and provide feedback to help them improve themselves.  For example, in the paper puppet class activity the team was not clearly told the correct steps they needed to take and the work was not split up evenly, so the job was not completed correctly.  All of that could have been avioded if the manager was doing their job correctly.

My question to you is, how far would you let unethical behavior go?  What is crossing your line?

Pepsi Yogurt?!?!

Amidst the Coke and Pepsi rivalry is a new set of beliefs, focused in a “fun for you, better for you, good for you” strategy. Instead of loading up the marketing on sugary drinks Pepsi has chosen to focus on Yogurt, an expanding product in the United States. Compared to most other foods products that grow at approximately 1%, yogurt has grown “9% over last year.” Therefore, their joint venture with Muller, a German dairy company is to capitalize this growth and take a market advantage over Coca Cola. Furthermore, within Pepsi’s newly found strategy and product are a multitude of advantages for the American people.

For the marketing major, this new joint venture means one thing for Pepsi: products, products, and more products. Germany has a fascinating ability to design extraordinary products, whether it be within automobiles, appliances, or even beer. Yogurt in this case is no different, adopting as many senses for the consumer as possible. Sam Lteif, the chief executive office of Muller, explains how “you have five senses, and we’re aiming to hit at least four of them with these products.” These companies are doing this by standing out with square packaging and with newer dessert focused items. Muller will still supply fruit to the normal consumer, but they will additionally take the market with caramelized almonds, tiny chocolate covered crunch balls, and granola. Likewise, as market research has shown, consumers are looking for a balance between the “greek yogurt” and “conventional” yogurts. Lteif claims that this is in fact what Muller produces. Lastly, the square packaging is an added bonus of Muller/Pepsi compared to Chobani or Dannon. The square design makes transportation easier, less wasteful, and lower in costs (distinctly matching the example of the paint can design in class).

With the economic downturn currently faced in the United States Pepsi’s joint venture does a great deal of assistance for Batavia, New York. Specifically, by employing one hundred eighty new employees and incurring the construction of a three hundred sixty three thousand square foot factory. As many financial analysts claim, the cola wars have been abated. The future is now focused on gaining market share with diversification, abandoning the old ideals of product development.

Bored of reading? Check out a Muller’s commercial.

My question is whether this type of joint venture will be profitable. Muller is a successful company, but was their decision to pair up with Pepsi truly beneficial? Could this new product idea be as big of a flop as the “new Coke” recipe in 1985?

Additionally, Pepsi acquired the “Quaker” brand in 2000. Why haven’t they pursued the growth of this brand in hopes of expanding markets? Analysts believe that they missed the opportunity of healthier products with this brand.

http://www.nytimes.com/2012/07/09/business/pepsico-with-muller-by-quaker-yogurt-aims-at-a-surging-market.html?pagewanted=1&_r=1&ref=business

The Assembly Line is Obsolete.

Additive manufacturing (3D printing) will change the way all products are built by allowing mass customization. Imagine yourself designing your dream car and watching it printed right in front of you. Or imagine that you lost your cell phone, no problem; just download a new cell phone online and print it at home.

3D printing is already used to create prototypes, medical implants, and researchers at MIT have used it to print a working grandfather clock. Boeing and Airbus are already using 3D printers to produce airplane replacement parts and may one day be able to print entire aircraft. Eventually 3D printing will allow customers to invent whatever they want and enjoy it without waiting for deliveries.

According to the Economist newspaper, additive manufacturing wastes less material than traditional manufacturing. Products made by 3D printing are also lighter than products made by assembly lines; since assembly line products contain extra parts that help build the device, but serve no purpose after it is created.

http://www.economist.com/node/21552892

If additive manufacturing is successful it will radically change supply chain management. Tangible supply chains will cease to exist. Instead companies will design inputs on computers and then lease the software to the maker of the finished good, who will print it for the consumer. For example Canon might design a webcam, but instead of building and shipping it to Dell computers, it will email its design software to Dell. Dell then takes Canon’s computer model and combines it with programs for other laptop parts (batteries, processors, memory sticks, etc). The final consumer can then customize their laptop on Dell’s website and then print a new laptop for themselves at home.

The only supply chains necessary will be for the transportation of titanium powder, liquid plastic, and other materials inserted into 3D printers. Food, prescription medicines, firearms, and other regulated items might be the only products unchanged by additive manufacturing.

Managers will no longer need to worry about forecasting the right amount of inventory to keep. Companies will provide products only and exactly when their customers demand it. There will be no need for “inventory” or “safety stock.”

“Statistical process control” which was once used to detect defects in products will be replaced by software upgrades. If a consumer has a defective product, they will simply email the manufactory, who then replies with a software update, the consumer will then print a new product and throw away the defective product.

Since everything is printed by the final consumer, “bottlenecks” no longer exist. Low skilled workers will be replaced by engineers, computer programmers, and the product designers.

This change also creates new problems. For example it may be hard to define/enforce the property rights of product designers. People may start “torrenting” or pirating stolen software.

How do you think management will be changed by additive manufacturing? What are benefits to 3D printing and what new problems it might create?

 

Source:

http://www.economist.com/node/21552892

 

INVENTORY TIME!

In the past I have worked in retail for five consecutive years. I have worked for many well known companies, such as Victoria’s Secret, Hollister Co., and Wilson’s Leather to name a few. Customer service was our primary role and we were really focused on the customers. But other than that, inventory was just as important. It was the backbone of the company.  Without a sufficient amount of inventory, we would not be able to make our sales.

As an employee at Victoria’s Secret, we had a huge back room where we had our inventory stock. It was shelves and and rows full of the many items we sold. I was in charge of counting all the items we had in stock every two months. I would record the quantity and sizes of each item we had. It was torturous due to how stocked our inventory was. But in return this was great for our customers. If they didn’t find their size on the sales floor, more than likely we had it in the back room. At times we would be at fault for ordering more than what we needed, which made our stock room a bit messy. That caused for our inventoried items to be missplaced at times.

 

In contrast to having an abundant stock room, as an employee at Wilson’s Leather, I noticed over time we were not efficiently stocked. Our back room was much too small to have a large inventory of leather coats. This caused turmoil between the company and its customers. If the jacket on the sales floor was not in their size, more than likely we did not have it in the back. We would use the alternative of calling other Wilson’s Leather stores in the area and send the customer to another location. This caused us to lose many sales and new customers. It seemed as though we were more of a boutique due to the size of our store and how it could not accomadate a well stocked inventory room.

In conclusion, inventory plays a vital role in a company’s overall performance and customer service satisfaction. Inventory generates sales and allows customers to have confidence in the company, for having the item they want. At Victoria’s Secret we would get audited yearly and it allowed us to see how many total items we should have , compared to what we truly have.

 

Do you think Inventory truly affects a company’s overall performance?

Videogames Move to Online

Internet has made a big influence for new technology innovations. Today, we don’t imagine a day without connection to the world. Internet has become a significant part of our lives. When few years ago we would say “sorry, I missed your call”, today, “sorry I missed your call, text, email, Skype, Facebook post, Tweet and etc.” While it is easy to keep up with technology for us, some companies are having difficulties. A good example is well known Kodak. The company fell behind new technology and therefore was not able to compete in the market. In contrast, Sony has recognized the impact of new technology and the need to adjust their products. Sony Corp. has decided to buy Gaikai Inc., which is known for streaming videogames over the internet. The videogame industry has changed significantly from years ago: from the dedicated machine for games to online games, today. It is expected that all videogames will shift to online eventually.  By combining both companies, Sony will gain technological strength which is significant in competitive market.

Sony has learned a lesson on missing out on moving technology. Years ago, Sony pioneered a portable music player; however, the company did not improve since and Apple took over. Sony did not recognize the significance of improving the music players and as a result iPods and iTunes took place instead.

It is very important for companies to foresee the improvement in technology and demand for it. The companies must adjust their products to gain competitive advantage in the market. In class we have already learned the importance of product design. The company must identify customer wants and needs, also identify how the product will satisfy the customer. Company must develop importance ratings and evaluate the competing products.

Do you think the videogame industry will become available purely online? Do you support Sony for acquiring Gaikai Inc.?

 

Wakabayashi, Daisuke (2012, July 3).Sony Makes a Shift To Streaming Games. WJS, page B3.

Supply Chain Management

Supply chain management is the method for developing the process and the role of the series of enterprises in order to deliver goods and services after production in a manufacturing unit. In relation to the modern day context, a large number of organizations operate their supply chain management independently throughout the same region or beyond the national boundary. There are various functioning areas that have been observed during the process of supply chain management of an enterprise such as, production planning, marketing, manufacturing, sales and distribution to clients or customers along with purchasing activities with other vendors (Chidambaram, Whitman, & Cheraghi, “A Supply Chain Transformation Methodology”). I will provide a brief discussion about supply chain management of Ben & Jerry’s, an American ice-cream manufacturing enterprise along with its transformation methodology of providing their products in the global context.

supply_chain.bmp (420×251)

The organizations in the present day context are highly focused to deliver their offerings according to the desires of the customers due to the immense growth in the communication networks along with changing face of globalization. Therefore, the competition within the enterprises can be considered to be extended globally in the modern business environment (Chidambaram, Whitman, & Cheraghi, “A Supply Chain Transformation Methodology”). The supply chain management system of Ben & Jerry is one of the effective tools for the organization in its endeavor to expand to more than 30 countries of the world. With the concept of effective global supply chain management system, the strategy of Ben & Jerry’s consigns transformation methodology along with making use of appropriate management techniques that help the enterprise to lead among the various competitors around the globe (Ben & Jerry’s, “Company”).

ben-and-jerrys.gif (500×306)

In order to address the transformation related challenges on a global basis, Ben & Jerry’s focuses on various transformation steps for efficient supply chain management around its different units of enterprise. Moreover, the organization sets long-term goals and prepares effective strategies to successfully achieve its objectives along with preparing strategies that result in significant changes in its business environment. The supply chain management of Ben & Jerry’s initiates effective models to be considered as the world class parameters around the different units of the organization in different countries (Ben & Jerry’s, “Company”).

The transformation strategy within the supply chain management system of Ben & Jerry’s has become highly advanced with the usage of technological advancements in their storing and manufacturing process. The organization has already acquired several steps to develop energy efficiency at their various ice-cream processing plants situated in the different countries across the world. Additionally, Ben & Jerry’s had made upgradtion of more than 2 million refrigerated and frozen cases to supply to its retailers and vendors to sell their products. The effective supply chain management strategies and the technological advancements facilitate the company to be regarded as a USD 7.2 billion enterprise by selling ice-cream globally (Environmental Leader LLC, “Ben & Jerry’s May Make Warm Ice Cream to Reduce Emissions’).

Supply chain management of an organization entails the method of delivering the appropriate products to the customers at the right time at the appropriate place. A properly developed supply chain strategy enables to enhance the satisfaction level of the customers, minimize the inventories along with reducing manpower of the enterprises. The appropriate and effective supply chain strategy can assist the organizations such as Ben & Jerry’s to attain the height of helms within the actions of the organization.

WORKS CITED:

Ben & Jerry’s. Company, 2012. Web. 03 Jul. 2012.

Chidambaram Solayappan, Whitman Larry & Cheraghi S. Hossein. A Supply Chain Transformation Methodology. Supply Chain Management, Nov 17-20, 1999. Web. 03 Jul. 2012.

Environmental Leader LLC. Ben & Jerry’s May Make Warm Ice Cream to Reduce Emissions, 2009. Web. 03 Jul. 2012.

 

Jordan brand limited shoes release crimes

Jordan brand and their shoe release. I am a huge Michael Jordan fan and collect shoes for about the past ten years. One thing I have noticed from the Brand over their years is how their operations have been on rise. However at what cost do you ask? Their sales are doing great with the idea of rereleasing old retro Jordan shoes to the public that sell out in hours. The Jordan brand over the have introduce a great operation strategy over their shoes to maximize sell and have a huge aftermarket reseller of the shoes to people. People are waiting in line for days just for the retro jordan 23.

The one problem I see they have is everyone is a huge fan of Michael Jordan. People are actually robbing, shooting, killing and fighting for the shoes. Just a couple of month ago they rerelease the air Jordan retro 11 concords. As some may not know what that means it is the shoe that Michael Jordan wore in the Space Jam movie right after he retired and returned to the NBA.

People who had to buy the shoes had to be escorted by police officers back to their car and helped out the store so people would not rob them.

The operations behind this idea were great but at what cost to a human life. Why should one person have to be escorted back to their car? Do you feel it is right for companies to limit production in their operations to see people get hurt and die over some sneakers?

This also goes for the next new toy children’s want for Christmas? That’s another time for that one. The Jordan brand does not just implement this in America as their operations strategy.  They spread this through their new strategy in Europe, Asia, and Australia. They went global with their operations and have now began to have limited release in each country like for the past two years they release the special editions for the Chinese new Years, only in China, the special editions for Paris basketball tournament, Jordan basketball classics, oregan university and players editions. Many have surfaced but none other than the limited release in the United States that has caused the most problem. Even the president of the United States there is a problem with this and still the brand is operating in the same manner and they are not held accountable for people and damages being done. Don’t you think certain actions if know could prevent harm should be done? Just like those commercial on TV with people who have used this drugs can sue?

 

http://www.youtube.com/watch?v=a7XVlDfzMyg

http://www.fox59.com/news/wxin-shopping-chaos-at-lafayette-square-mall-for-new-air-jordan-shoes-20111223,0,4099247.column

http://www.theblaze.com/stories/activists-blame-nike-air-jordans-for-rising-crime-demand-it-lower-prices-to-meet-customer-demand/

http://deadspin.com/5870837/babies-left-in-cars-shots-fired-doors-broken-down-just-another-air-jordan-release-date-in-america

http://www.washingtonpost.com/blogs/crime-scene/post/air-jordans-attract-crowds-police-at-annapolis-mall/2011/12/23/gIQAliGnDP_blog.html