BMW has the best conditions between all the German cars in the US, I am talking about free maintenance and quality of service, and I did not expect to see BMW number in SuRe (Supplier Relationship). Porsche, which is the least breaking car, is one the second place. Mercedes, which is in the “Golden Middle” is on the third place.

IHS analyst Matteo Fini, said: “The key reason for the improvement by BMW, according to suppliers, was providing them with the potential to make a profit over the lifetime of a contract.” In other words, suppliers believe in success of BMW and they have no doubt with helping BMW. This rating was made by 5 criterias: profit potential, organisation, trust, pursuit of excellence and outlook.

BMW has the second place for organisation,that shows the quality of communications with the supplier. Also  BMW was the second for pursuit of excellence, a concept that shows at the extent to which the car manufacturer achieves competitive advantage by getting the best-in-class technology delivered to the customer. BMW got the the third place for profit potential, which is defined by factors such as productivity gains and payment for parts.

Some people say that German manufacturers show profit potential throughout a deal’s lifetime as a major reason for the high ranking.

http://www.supplymanagement.com/news/2012/bmw-tops-ranking-in-supplier-relationship-index/