From Cash to Cards to Phones

Over the years, the use of physical cash has declined with the increased use of credit and debit cards.  There are many people who do not even carry cash on them at all simply because they feel that it is too bulky and inconvenient.  The ease and convenience that a debit or credit card brings to a consumer’s shopping experience has grown to be a more appealing way of paying for various items.  Now, though, Google Inc. has attempted to make even this form of payment a thing of the past move on to the next big thing: to complete payments from a smartphone.

Basically, Google has come up with a way to make all of your debit, credit and even brand loyalty cards on your smartphone, which makes making electronic payments even easier.  Instead of fumbling through your wallet to find these various cards, you can simply pull out one card, the Google Wallet Card, and complete any transaction with ease.  The Google Wallet Card that is swiped will simply access the chosen card on the account and access any loyalty or rewards cards attached to the store.  This technology can be used anywhere that debit and credit cards are accepted, which means that it can be used anywhere nowadays.

By releasing such an application and choice to consumers, Google will be taking the lead against its competitors in the market, such as Square and PayPal.  This is especially due to the fact that the Google Wallet App will be available in both the iOS, or Apple, and Windows phone which makes it available to more consumers across both softwares.  With this newer feature and easier payment system, it is believed that Google will be able to attract far more customers than either competitor even if they are able to catch up with the technology in the near future.

Although it is not yet confirmed, it has been rumored that the Google Wallet card service may even surpass PayPal and come out with an card service that is integrated with the app and have secure payment service on the app directly.  This may be on the list of further improvements that Google has decided to make on the service.

Although the concept of the Google Wallet is very appealing and innovative, it is still under speculation by the public.  Personally, as someone who still uses cash from time to time, I am not so sure that I will be able to easily adjust to something like the Google Wallet.  The idea of having access to all of my finances in one place would, for me, be too risky.


iPad’s Little Brother

Apple Inc., one of the world’s largest innovators, has, once again, announced the launch of a new product: a smaller version of their best-selling iPad Tablet. Once again, early adopters and loyal customers flock to see the newest hype that the company has to offer.

After being under the scope of the public for their iPad, Apple Inc. has decided to take on the challenge of creating a product that can compete with Amazon’s Kindle Fire HD, Google’s Nexus 7, and others. Previously, many customers had complained that the iPad itself was very large and heavy compared to its competitors., as well as being very costly. Although Apple has not commented about any specific features about the product itself, many excited and loyal Apple customers have come up with their own list of potential features and rumors of production that Apple may consider when creating the mini iPad since the company is known to put customer satisfaction at the top of their priorities.

First, a “major Apple investor” has publicly claimed that the iPad mini will be unveiled on October 17th, 2012 and that the official launch date of product will be November 2nd, 2012, which gives customers plenty of time to obtain the new creation for the upcoming holiday season.

Second, rumor has it that the iPad mini will have a 7.85 inch liquid crystal display (LCD) with a 2,048-by-1,536 pixel resolution, although the screen will not have the same retina display of the original sized iPad. This may be to simply keep the cost of the product lower and more affordable to the public.

Since the cost in the market is a major driving factor behind this new product, there has been some speculation that the cost and price was also very important to Apple. There were many concerns that the iPad was priced too high for many people, which is why Apple decided to come out with a newer, more cost effective alternative for those people who do not want to spend $399-$499 on the iPad. Instead, it is expected that the iPad mini will retail for about $249, which is slightly higher than the prices of its major competitors.

Along with the rumors of its features and displays, there have been some claims that people have obtained leaked photos of the final product. Some of the physical attributes that can be seen in the final product are:

  • Wi-Fi adaption
  • nano SIM tray for cellular connectivity (thought to be for a pricier model)
  • An 8-pin “Lightning” connector found
  • A microphone jack in the same upperleft corner as current iPads
  • Aluminum backing
  • volume buttons on the right side of the tablet with a switch
  • rear-facing camera
  • two speaker grilles at the bottom

The last major rumor about the iPad mini is the location of production. Although nothing has been confirmed by Apple, production has been thought to be in China and Brazil.


Potential leaked photo of the new iPad mini

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