787 Dreamliner Debut…finally a dream come true?

Inside the Boeing 787 Dreamliner with CEO Jeff Smisek (video)

After years of production delays and costs overruns, November 4 marked the date for the historic use of the Boeing Dreamliner to finally take flight in North America. With suppliers located all over the world in a large-scale collaboration, delays should have been expected. Originally planned for its first flight in August 2007, problems with excess weight and manufacturing and other problems caused for five delays and the first model was delivered in September 2011. The first commercial flight service was on October 26, 2011. Orders for the plane came in before initial production and these delays have caused many unhappy customers and calls for compensation.

It’s amazing that even with all of the delays, many airline companies have still continued to place orders. This extraordinary airplane has promised features that will supposedly astound not only its passengers but its flight crew and potential customers as well. With Boeing finally delivering on this exulted and greatly advertised product, will this plane meet its high expectations?For many of the people on this historic flight, the answer is yes.

United Airlines is the first airline in North America to operate the use of the Dreamliner with a commercial flight from the George Bush International Airport in Houston to O’Hare Airport in Chicago. United Airlines celebrated this historic event with a ceremonial ribbon cutting attended at the departure gate by its senior level management and the 200-plus passengers.

Many passengers commented on the design of the 219-seat interior plane as well as the tranquil atmosphere they experienced. Many noted the reduced noise from the engines, wings, and landing gears along with many of the other special features of the plane. Many new features include 30% larger windows with adjustable tint windows, spacious storage, dynamic LED lighting, a quieter cabin, and a smoother ride. The plane’s composition produces greater fuel economy, less maintenance, lower cabin pressure, and less time out of service. Attached above is a short video of the interior of the Dreamliner.

Even with the delivery of this one Dreamliner, there is the possibility that Boeing can still face problems with its suppliers which in turn causes further delays with providing its customers finished products. So my question is even with all of these fantastic features of the Dreamliner, does it make up for the years of delayed delivery? With multiple airlines carrying this Dreamliner, what does that mean for the competitive advantage of a company? And with all the past production delays, is it possible that there are still faults with the Dreamliner?




What kind of tablet would you like for Christmas? Maybe a Nook?


As more and more people have begun to steer away from physical books to e-books, e-readers and tablets have begun to establish themselves as the next big product. Barnes & Noble entered into the Tablet industry with its first tablet, the Nook Tablet, last November in order to compete with Apple’s iPad and as well as Amazon’s Kindle Fire. With this introduction of the Nook HD, Barnes & Nobles has begun the phasing out of its previous tablets, the Nook Tablet and Nook Color. This new design, which introduces an upgrade in hardware and software, comes in two different sizes, one with a 7-inch screen and the other with a 9-inch screen. This has come on the brink of Amazon’s announcement for four new varieties of its Kindle which also offers larger screens to compete with the iPad’s 9.7 inch screen.

In order to compete with the offerings of its main competitor, Amazon’s Kindle, Barnes & Noble has also introduced a new video service in conjunction with major television and movie studios like Warner Brothers and HBO to allow its users to watch and buy movies and televisions shows on their mobile devices and TVs. Amazon currently offers more services which include a larger app store and video library as well as also providing its customers with its huge product offerings. However, due to the constant threat of Amazon’s online retail operations, retailers like Wal-Mart and Target refuse to carry the Kindle which allows for more opportunity for the Nook to be reached by possible consumers without the extra competition of the Kindle.

The tablet category has seen rapid expansion with many competitors entering the industry. According to Forrester Research, approximately one-third of U.S. adults will own some form of a tablet by 2016. That doesn’t even account for the amount of families that own multiple tablets for their children to use. So for Christmas, which kind of tablet would you like? Is it possible that the cheaper prices of the Nook and the Kindle can sway even more consumers towards it rather than going for an iPad?